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David vs. Goliath: How the Little Guys in Self-Storage Compete with the Big Boys

Small self-storage owners and operators are working to prove that size really doesn’t matter. Clearly, the REITs and larger branded self-storage companies represent formidable competition. Yet smaller...

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The Rise of the Techie-Marketer

[ by Tom Cox, Strat Property Management ] Traditionally, companies have the socially awkward, hoodie-wearing tech nerd who only appears from his or her cave to fix computer issues, grumble about...

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Get Comfortable With Pay Per Click Advertising

Establishing your business in the fast-paced online world can be daunting. While there are many ways to promote your self-storage facility online, pay-per-click advertising  is one of the fastest and...

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